The out of the box image quality, especially the color balance and shadow detail, is extraordinary. Samsung marketing stresses that they have gone the extra mile to create an affordable projector that approaches the natural qualities of CRT projectors. I'd have to agree, in that the image, regardless of what I watched, always tended to look just right. There are other issues, of course, including brightness and black levels - the SP-H710ae uses a Darkchip2 DLP processor, instead of the Darkchip3 found in this price range on a few competitors (notably from Optoma and BenQ), putting it at a disadvantage in terms of black levels.
Overall, though, Samsung has, in the SP-H710AE, an extremely impressive projector. We'll consider the various tradeoffs thoughout this review. To start with, let's look at the SP-H710AE's basic specifications (more available in our database). I do believe that there is a ready market for the SP-H710AE projector.