By Philip Jones
The 2024 Consumer Electronics Show (CES) has been a stage for remarkable technological advancements. While flat panels will continue to be the dominant video display at the show, several manufacturers were showcasing new projectors.
In their booth at CES 2024, Dangbei unveiled its latest line-up of smart projectors, redefining home cinema experiences. Dangbei, a relatively new entrant in the U.S. projector market, is working to make a significant splash.
Established in 2013, Dangbei has made a name in Asia as a manufacturer of affordable projectors that combine technological innovation with user-centric design. Known for its innovative websites, operating systems, and smart projectors, Dangbei has garnered a user base of over 200 million, dominating the large-screen software market in China.
Entering the U.S. market, Dangbei brings its ethos of innovation and quality. Their focus on integrating smart technology with user-friendly designs makes them a compelling choice for American consumers.
While the first Dangbei models launched in the U.S. were targeted at entry-level projector customers, Dangbei saw CES 2024 as an opportunity to promote their technological prowess by demonstrating some of the new higher-end models.
This venture into the U.S. market marks a new chapter in Dangbei's story, promising to offer U.S. consumers a taste of its advanced projection technology. Let's look at some of the notable new projectors in the Dangbei booth, starting with the Dangbei Atom.
The Dangbei Atom is a compact, portable, smart Full HD laser projector. It is a DLP projector that can deliver 1080 x1920 onscreen resolution. The projector's slim 1.87-inch profile and lightweight design (2.82 pounds) make it ultra-portable, so you can easily move from room to room or toss it in a backpack to take with you.
As Dangbei's first Google TV™ laser projector, the unit integrates a diverse array of app content and personalized recommendations, made possible through its content-first user interface.
Emphasizing user-friendliness, the Atom incorporates features such as Watchlist, Multiple Profiles, Google Assistant, and Chromecast built-in. These features transform the projector from a simple display device into an integral part of family entertainment, making big-screen experiences more accessible and intelligent.
The Atom's prowess extends beyond its smart capabilities. It boasts a brightness of up to 1200 ISO Lumens, which is notable for its compact size. The projector's ALPD laser light source ensures a bright, speckle-free, and color-fringe-free image. It offers users enhanced customization with three color temperature presets and RGB gain adjustments, catering to individual preferences.
Features like autofocus, auto keystone correction, and intelligent screen fit have been refined for faster and more accurate performance to simplify setup and optimize the viewing experience.
Priced at $899.99, with a special $150 discount coupon available at launch, the Dangbei Atom presents a compelling value proposition. It's a testament to Dangbei's commitment to bringing high-quality, smart projection technology to a broader audience.
The Dangbei Mars Pro 2 will be released in the first half of 2024. It is a 4K smart lifestyle laser projector that delivers up to 2450 ISO lumens of brightness. It supports a wide range of high dynamic range formats, including HDR10+.
The projector's high brightness levels and superior color reproduction make it suitable for various lighting conditions, ensuring that movie nights and gaming sessions are always visually stunning. One of the Mars Pro 2's most compelling features is its audio capability. Including dual 12-watt speakers, supporting DTS:X, ensures that the auditory experience matches the visual excellence.
The Dangbei Mars Pro 2, poised for release in 2024, represents a significant evolution from its predecessor, the Dangbei Mars Pro. The key difference from the Mars Pro is the new ALPD light source that delivers enhanced brightness. The newer model also supports HDR10+ and has a superior audio system. In addition to improved technical specifications, Mars Pro 2 offers an enhanced overall user experience.
Its ability to deliver high-quality visuals and sound makes Mars Pro 2 suitable for a wide range of applications, from movie nights to gaming sessions. Official pricing for the Mars Pro 2 has not been announced.
The Dangbei was also showing their flagship projector, currently available in China, called the Dangbei X5 Ultra, which is equipped with ALPD's new triple-color laser and a full-color LED hybrid light source.
This innovative ALPD 5.0 light source enables the X5 Ultra to produce an exceptionally bright and vivid image, rated at 2,500 CVIA lumens while reproducing 110% of the BT.2020 wide color gamut. This extensive color range ensures that images are bright, accurate, and vibrant, delivering a true-to-life visual experience.
The Dangbei X5 Ultra is designed for discerning projector enthusiasts. Its advanced light source technology and its high color accuracy make it an ideal choice for those who demand the best picture quality.
Whether for watching movies, gaming, or enjoying other forms of entertainment, the X5 Ultra promises a viewing experience as close to reality as possible. Dangbei X5 Ultra is currently available in China. Official pricing and availability for the United States have not been announced.
Dangbei's booth at CES 2024 did a good job showcasing some of the interesting projectors that the company is introducing this year. With the introduction of the Dangbei Atom, Mars Pro 2, and X5 Ultra, Dangbei has demonstrated technical excellence and a deep understanding of consumer needs.
As Dangbei continues to expand its footprint in the U.S., its innovative products will likely attract a growing number of projector enthusiasts and cinema lovers. I was impressed with the demos shown in the booth, and we look forward to evaluating the X5 Ultra and Atom once the review samples are available.
Dangbei's focus on integrating advanced features like smart capabilities, high brightness, and exceptional color accuracy while ensuring user-friendliness indicates a forward-thinking approach that should resonate with value-conscious consumers. To learn about Dangbei lineup of projectors, check out https://us.dangbei.com/.