The Optoma HD23 projector is one of the smallest home theater projectors out there. It's finished in a shiny white case. Although generally rectangular looking, it does have some style, with curved corners and a sloping front. I'd say it has some flair. Of course, it's what comes out of the lens that really counts, but, hey, this Optoma HD23 is visibly cute and small when the lights are on, and the projector off. That "should" help with the "wife factor", if you are putting it in a family room or living room.
The zoom lens is offset to the right side (looking from the front). Control Panel is on the top, As is the zoom ring for the lens. All the Inputs and connectors are located in the back.
That lens is a 1.2:1 manual zoom. That's typical minimal placement flexibility for low cost DLP projectors, but far less than competing, but a bit more expensive 3LCD projectors which typically have lenses sporting anywhere from 1.5:1, to as much as 2:1 which is truly great placement flexibility.
The main exhaust vent is located on the front - left side. It blows hot air forward to the right. You probably don't want to be sitting 2 feet forward of the projector and 2 feet to the right. It will get toasty right there.